Only Murders in the AgencyMurderers. They’re lurking in all companies, they show up with a smile, for the snacks at the start of the brainstorm. They often start by…Jan 7Jan 7
How Culture Forms Like Addiction and Teamwork Happens In-Between the WorkA third of my team was in Austin last week, shooting F1 stuff. To be clear, I absolutely tried to wheedle my way there (and to the Mexico…Oct 22, 2024Oct 22, 2024
Your Product Is Your Brand. And It’s a New (Old) Era of Marketing.It was my first chilly autumn evening as a New Yorker and I’d wrangled myself an invitation to the illustrious Hudson Union Society to…Jul 3, 2024Jul 3, 2024
Why the Chief Comms Officer May Be the Strongest Advocate for CreativityAs those of us who work in commercial creativity head into Cannes and wrap up awards season, once again in North America we are debating…Jun 3, 2024Jun 3, 2024
How I Became StupidThis morning I received a text message on my Pixel device from Google’s AI product saying, “Hi I’m Gemini and I can chat with you about…Apr 27, 2024Apr 27, 2024
A Pro-Community Approach to AI in Commercial CreativityIt seems like a weekly occurrence that I’m on the phone with legal and my production team to sort through the ins and outs of synthetic…Mar 30, 2024Mar 30, 2024
Taking Advantage of a Loyalty LapseAnger, confusion, declarations of a break-up. Delta was the latest company to ruffle the feathers of frequent travelers and credit card…Sep 24, 20231Sep 24, 20231
Ideas Have an AftertasteComedian and one-time adland copywriter, Jim Gaffigan says that comedy leaves an aftertaste.Aug 10, 2023Aug 10, 2023
My Team is Always the Best Team (And Yours Can Be, Too)I was recently looking back at old team photos from holiday parties and summer outings, in building lobbies, buses, or bars after pitches…Jul 26, 20231Jul 26, 20231
What to do When Your Creative Team Just Doesn’t Get ItYou’re not receiving great work from your teams or agencies. You feel like they’re not getting your ask or your brand. The RFP process is…Jul 21, 2023Jul 21, 2023
